Below is the Shortlist for the PRCA Digital Awards 2019.
Best Digital Marketing Campaign Award
72Point – Lyst: Sneaker Intelligence Unit
Headland and Blesma – Making Generation R
Hope&Glory and Sony – Alpha Universe: Launching to Europe
LEWIS – Numis
Pegasus – Skinspirational
Best Social Media Campaign Award
BCW – #24YouHaveThePower
Golin – Evian #Babydoubles
Hope&Glory and Sony – Alpha Universe: Launching to Europe
Realia Marketing – Snowdogs Discover Ashford
Virgo Health – Bayer ‘Tackle TD’
Best Use of a Specific Platform in a Campaign Award
Bournemouth University – Clearing 2018 – Facebook Live
Coolr – Burger King: How we flame grilled Kanye West, our biggest arch rival and created the most-liked tweet by a brand of all time
Coolr – Savills: Driving the workforce botty!
Hanover Communications & LadBible – “Bleeding Obvious” for Roche/Chugai
Nudge PR – The Cookie Chronicles YouTube Series – Guittard Chocolate Company x Edd Kimber
Photobox, Cult.Brand and Hope&Glory – PIPAs: The Photobox Instagram Photography Awards
Best Use of Content Marketing in a Campaign Award
Mischief PR – First Choice: Braggage Rights
Harvard – Manchester City of Firsts
Hope&Glory and Sony – Alpha Universe: Launching to Europe
Hope&Glory and The Pokémon Company – Pokémon Planet
Best Use of Paid Media in a Campaign Award
Cicero-Group – Nuclear Industry Association – Nuclear and renewable energy
W2O – Roche Alzheimer’s Awareness Day
Best Use of Reporting and Measurement in a Campaign Award
BCW – #24YouHaveThePower
Pegasus – Small Talk Saves Lives
PR Agency One – Project Climb: Helping Decathlon Scale in the Online Market
Best Use of Social Influencers in a Campaign Award
BCW – #24YouHaveThePower
Mischief PR – Impulse From Trend to Shelf
Ketchum – #MakeChange with Samsung
MSL at PGONE – Pampers #ThankYouMidwife
MSL UK – #BehindCarDoors
Orchid / Spink – Face up to Prostate Cancer
Best Use of Video in a Campaign Award
72Point – Channelmum: Raising Awareness of Maternal Mental Health
Mischief PR – First Choice: Braggage Rights
Golin – Tiny Tickers ‘Twinkle Twinkle Little Heart’
Harvard – Manchester City of Firsts
Hope&Glory and The Pokémon Company – Pokémon Planet
Pegasus – You vs. Train
Digital Professional of the Year Award
Alex Hackett, PLMR
Jack Peat, 72Point
Alex Saker, Engine | Mischief
Digital PR and Communications Agency of the Year Award
Battenhall
PLMR
Coolr
W2O
In-house Team of the Year Award
The winner of this award will be announced at the ceremony on 26th March
Digital Journalist/Blogger of the Year Award
The winner of this award will be announced at the ceremony on 26th March
Outstanding Contribution Award
The winner of this award will be announced at the ceremony on 26th March