Judges

Originally from Canada, Chloe started her communications career in film publicity in Toronto before taking a leap across the pond. She has spent the last decade in London specialising in delivering strategic fame-driving brand campaigns, influencer engagement programmes, and large-scale events. Her experience has enabled her to work for some of the world’s biggest consumer brands within FMCG, travel, hospitality and drinks.

Currently Associate Director at Pangolin PR, Chloe is helping clients create powerful reaction and measurable action through compelling storytelling both within the UK and on a global scale.

Katy is a Board Director at Hope&Glory, having joined the team in 2015. Katy thrives on finding a simple but creative way to deliver complicated messages and loves to challenge brands to behave in away that delivers purpose, while connecting with consumers in a way that feels relevant.

Career highlights including getting over 200 naked people together in a pandemic as artist Spencer Tunick created a piece of art of mark the launch of Sky Arts on Freeview, and launching EE’s ground-breaking 4G service and new brand across the UK.

As a qualified CIM Digital Marketing Professional, Geo works across top 10 consumer PR agency 72Point and market research agency OnePoll, managing PR/marketing campaigns on social, digital and online media. Geo is close to the everchanging news agenda and PR landscape, having worked alongside household name brands such as Essity, Guide Dogs, Heathrow Express and eharmony.

With a background as an Academy Footballer in a professional team, Geo has a unique perspective, writing features on inclusion and diversity and and paving the way for the next generation of young talent breaking into the PR industry. He’s passionate about campaigns that break the mould, are memorable and deliver tangible results.

Connect with Geo here: https://www.linkedin.com/in/geo-craig-b5051b162/

Peter leads the digital communications and campaigns team at 10 Downing Street and the Cabinet Office.  His team work at the heart of government, setting best practice across communications, marketing, content creation, product development and data science.

A Cannes Lions award-winning director-level communicator, with expertise in building communications strategies across corporate, B2B, B2C, digital, social media, Internal and media relations. Previously held senior communications roles at leading international media organisations – most notably BBC, Channel 4, BuzzFeed and LADbible Group.

Kinda is a digital marketing and communications specialist with over 25 years of experience. A mix of pure play digital, marketing and PR experience allows for a 360° approach to digital, social and content strategies and communications. ​

Kinda has led digital communication teams who help brands build and manage their digital presence through insight driven storytelling, influencer relations and contagious content creation & management. Her areas of specialism include influencer strategy, content strategy, ideation, creation and amplification, influencer engagement and reputation management.  ​

Kinda runs the award-winning Digital, Social and Influencer team at Brands2life, delivering integrated comms, digital brand, social strategies, content and influencer campaigns for key brands such as LinkedIn, Vodafone and Tetra Pak.

Chris is a copywriter and content consultant with Grayling in London. He also runs PRCA training webinars around Twitter, LinkedIn and Influencer Marketing. Chris brings two decades of experience in PR, and has spend much of that time in social media, online content, and Search Engine Optimisation (SEO). In his spare time, Chris runs a football culture blog and podcast, and has authored two football history books.

Chris is @CMRLee on Twitter.

Yla is a social and influencer specialist at Shiny, part of Red Consultancy. She works across B2B and B2C clients such as McDonald’s, Sky and Thales. In her role she leads on projects ranging from influencer campaigns, blog and web builds, organic social strategy, and paid media.

Previously Yla managed the Canon Europe, Toshiba, and NOW accounts at Fever, and prior to that she worked across the PR and digital teams at LEWIS.

Debby is the Managing Director of tech PR agency, Wildfire.

She has worked in the industry for over 25 years, won multiple awards for her agency/campaigns and is an experienced judge for all the major PR award schemes, including PR Week, PRCA, SABRE and PR Moment.

Matt is currently Head of Digital, Social, and Media + Platforms at FleishmanHillard, leading the agency’s integrated programming and new business in the UK. He’s a social veteran, cutting his teeth (and previously MD) at 1000heads before consulting for various brands and agencies, joining Fleishman in 2021. Matt is expert across multi-channel research and insight, strategy and creative, content and promotion, and measurement and optimisation, and has led global work for the likes of TikTok, Microsoft, Netflix, Philips, Mattel, J&J and countless others.

Social Media never sleeps, and being a Dad of three children under 10 years old I class social media as child number 4.

I love nothing more than a country walk, cooking a meal for my family and friends and playing whatever sport the Manchester weather permits.

I have a history of working with, growing the social presence of and developing the strategies of some of the biggest brands in the UK – O2 and Sage.

Evolution of platforms whilst ensuring values and having people-led strategies is what drives me and underpins the work I do.